It is often remarked as the most important ingredient in perfumery, grows in over 30,000 varieties and is rumoured to have existed on this planet for over 35 million years.
Although most of us feel like we understand the iconic rose, as we hand them to our loved ones on Valentine's Day, grow them in our gardens and wear them in our fragrances, it is often misunderstood...
Today, most modern roses are hybrids.
The most famous rose used in perfumery is known as the 'Damask' rose, which grows in two varieties. The first, a hybrid combination of the Rosa Gallica and Rosa Phoenicea species, blooms in the early summer months. The second, a hybrid of the same Rosa Gallica but this time with Rosa Moschata, blooms with a sense of randomness throughout Autumn.
The most revered Rose however is believed to take hybridity a step further by combining a Damask hybrid with Rosa Alba to form a new hybrid known as the 'Centifolia', meaning 'One Hundred Petalled'.
Fiole Founders Samuel and Josh
picking Centifolia Rose in Grasse
The Centifolia Rose is the stuff of legend. Grown in Grasse, South of France it's sometimes referred to as the Rose de Mai because, as stated its own name, it only blooms for a short period in the month of May.
It's incredibly fragile, hand-picked in the early hours of the morning before the sun drains them of scent and has a complex aroma that is often described as sweet, honey-like, spicy and soft.
featuring 6 exquisite rose fragrances from a variety of luxury houses.