The Fiole Story

THE WORLD'S 1ST VIRTUAL PERFUMERY

"IT'S ABOUT KNOWING HOW TO LOOK"

After years of training under some of the world’s top perfumers, we realised first-hand that whilst perfumery is incredibly complex, there’s only ever one goal - to find something that makes you smell and ultimately, feel good. 

The problem is that ‘good’ is a hugely subjective term. A good scent to me, might be a revolting scent to you. So, we began to develop our own specialist method that harnesses all the knowledge we’ve accumulated over the years and is designed to make finding your perfect fragrance feel as simple as a walk in the park.

Having seen it work time and time again, we’ve come to believe that it’s the most effective way to choose a fragrance because the beauty of it is that whilst it’s really simple, it’s astonishingly accurate.

So for the first time ever, we have built a virtual perfumery...