
100BON is French perfumery at its most modern and mindful — a house that proves luxury doesn’t have to cost the earth. Every fragrance is crafted in Grasse using 100% natural ingredients, blended with exceptional skill to deliver scents that are luminous, wearable and unforgettable. The brand champions refillable bottles and sustainable design, so you can enjoy exquisite French perfumery with a lighter footprint. Chic, accessible and eco-conscious, 100BON is the perfect choice for anyone who wants fragrance that feels as good as it smells.

The story of a village
GRASSE, THE HOME OF PERFUMERY
A sensory journey that will take you right to the heart of the Côte d’Azur.
A house stepped in traditional roots, Founder Virginie Roux's work faithfully recalls the expertise of her ancestors alongside perfumer accomplice Jean-Claude Gigodot.

